There are many elements to planning a wedding, but deciding on your flowers might just be the most fun! Pouring over Pinterest pages and creating mood boards can be inspirational but also overwhelming. There are so many ideas, designs and themes to consider.

A floral designer can help you navigate this path and fine tune your vision. They also do a lot more. Working with clients to educate and inform on what flowers are in season, and how best to accomplish a particular look within varying budgets is what they’re there for!

A designer’s experience qualifies them to choose the freshest and best quality product to work with, and they organize floral elements and keep track of the timeline to make sure all of your flowers are designed and delivered on time.

Here are a few tips to keep in mind when planning your wedding flowers with a floral designer:

1. Partner with a floral designer dedicated to a positive, mindful, and professional approach.

   One that keeps focused on your vision and brings the calm, patient and organized confidence you need your designer to have. When it comes to flowers, couples choose to partner with Sweet Earth Co. because they value fresh, local and sustainably-grown flowers.

   We also focus on bringing mindfulness and creativity to your wedding in order to make it original and special. Nurturing our relationships with our clients is just as important as nurturing the flowers in our fields.

2. Establish an all-encompassing feeling or mood first.

   Let that desired aesthetic direct and inform the style, structure, and color palette of each element. Setting this overall mood first allows with your floral designer allows them the opportunity to flex their creative muscle and propose creative ways to accomplish your desired look.

3. Prioritize your floral elements and allocate your budget accordingly.

   Several wedding magazines and blogs advise that wedding flowers will cost about 10%-15% of your overall wedding budget. This can be higher if choosing to go with a greater scale of floral elements, a more lush and abundant design, or with more premium flowers.

   I ask the couples I work with to think about which floral elements mean the most to them -- is it the bridal bouquet, the ceremony flowers or perhaps the floral design for the reception? This can help direct where to allocate more of the design and budget.

   It’s also beneficial to think about what parts of the wedding will be most photographed, and ensure that the design and budget focuses on these areas. For many couples the ceremony is most photographed and so the design and budget focuses on elements such as the bridal bouquet, a floral arbor and aisle flowers.

   If having great pictures of your wedding guests enjoying the reception is more of a priority, then perhaps more of the floral budget can be allocated around the dance floor area with an overhead floral installation or flowers in front of the band stage, or perhaps a floral wall or feature that can serve as a backdrop for pictures.